A versatile designer and creative leader with a passion for branding, marketing graphics, and digital design. With a data-driven mindset and a focus on growth, I craft high-performing visuals that not only look great but also drive measurable impact.

As Senior Art Director at The Action Network, I led brand evolution, optimized paid social strategies, and helped generate over $100M in U.S. revenue post-acquisition. Collaborating with marketing, product, and user acquisition teams, I streamlined creative workflows and enhanced ad performance for top industry partners like FanDuel, DraftKings, and Caesars. Beyond The Action Network, I played a key role in shaping in-house brands such as Vegas Insider, Scores + Odds, and Playmaker HQ, ensuring cohesive and high-impact creative execution across platforms.

Previously, as Senior Designer at Aaptiv, I contributed to the company’s rapid user base expansion by designing marketing campaigns and in-app experiences that engaged over 200,000 members daily. Before that, I spent over a decade in apparel graphics at brands like Club Monaco, A&F, Gap Kids, VS PINK, OshKosh, and Tommy Hilfiger, mastering the fast-paced world of retail design.

I thrive in dynamic environments, leading teams, mentoring designers, and delivering strategic, results-driven creative. Whether it's visual branding, paid media, or digital experiences, my goal is simple: turn design into a powerful business tool.